You can’t always get what you want, but if you try sometimes you might find you get what you need — Mick Jagger

We have made it our mission over these last few months to ban the word ‘website’ from use with the agency. Why? Well, we think it gives…

Way back in 1997, Apple launched an ad campaign using the slogan ‘Think Different’ which started the revolution as to how we approach all things tech. The phrase still forms part of the Apple ethos today and is printed on the back of their products.

The phrase is very powerful…

Strategy without Flexibility — no thanks

In 1992, to free-up warehouse space, the UK team of Hoover promised free airline tickets to customers who purchased more than £100 worth of its products. A little later, the U.S. marketing team offered the same promotion to U.S. customers in order to boost…

Website without SEO — no thanks

61% of marketers list improving SEO and search engine rankings as their top goal. [HubSpot, 2017]

Building a new website in 2019 should be all about getting found and converting visits into actions, but yet for some reason, it isn’t. There are a large…

Three legs is ‘just the right amount’

A tenuous link, but a link none-the-less, let me explain… As any self respecting milk[person]maid will tell you (if she were Swedish) that three is the lagom amount of legs for a stool. Any more is a waste; three works just well enough. …

Mark M | flocc

Mark is the Director of flocc, a creative marketing agency in Cambridge and Norwich. Balancing the art and science of marketing for maximum value.

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